Virtual Forum: The Supply Chain Content Crisis and How to Solve it
Marketers and supply chain professionals are uniting to solve a crisis of epic proportions.
Join Sitecore and Bristlecone for an impactful one-hour live virtual forum on June 29 as we discuss the Supply Chain Content Crisis and why solving this crisis is key to enhancing the customer journey and building brand loyalty.
Key Takeaways
- The struggle is real. Gain an in-depth look at how personalization at scale is creating a content crisis for marketers – and see what savvy marketers are now doing about it.
- Reimagining the supply chain. See the prominent customer-facing role modern supply chains play in building brand loyalty.
- Embracing the right tools. Explore the latest in content management technology and the benefits of connecting the content supply chain to back-office systems and downstream content delivery channels.
- Stitching everything together. Learn how connecting systems, data and processes is enabling digital transformation of the entire customer journey across marketing, sales, finance, supply chain and logistics.
MODERATOR
Simon Constable
Author and Columnist
BARRON’S, FORBES, WSJ
SPEAKERS
Jose Santa Ana
Product Marketing Director, Content Hub
SITECORE
Rich Carroll
Director, Global Partner Enablement, Content Hub
SITECORE
Vikram Kaul
VP, Connected Products & Platforms
BRISTLECONE
PK Prasanna
VP, Solutions, Offerings & Consulting
BRISTLECONE
Tuesday, June 29
10:00 – 11:00 AM (PDT)